Latest PR Assignment: Dali News Release . . .

News release assignment, due: (to be determined).

Write a standard news release, including subject line in e-mail, headline, and a summary lead, plus the full release in typical inverted pyramid style. You can add some things as you wish, as long as they’re reasonable. Here are the copy points or facts, in no particular order of importance:

·        Salvador Dali was a Spanish painter and the leading surrealist artist of his time (born 1904, died 1989).

·        The exhibition is sponsored by a grant from M& T Bank of Buffalo.

·        You work for the Albright-Knox Art Museum in Buffalo, as a PR specialist.

·        Exhibition times: weekdays and weekends, 9 a.m. to 9 p.m.

·        An exhibition of all 20 of Dali’s large-scale masterpieces. First one was done in 1950, last one in 1970. First time that all of these huge works have been shown together in a single exhibition.

·        Opens April 1 and runs through August 30.

·        Admission is $20 adults, free for children 12 and under.

·        Will occupy all the large second-floor rooms of the Museum, located at 1285 Elmwood Avenue in Buffalo.

·        Quote museum director Louis Grachos about importance of this show.

·        Add information about Dali to help readers better understand who he was.

·        These large works explored historical, religious, and scientific themes.

·        Exhibition has a title: “Dali in Large Dimension”

* Come up with a brief "boiler plate" line